BMW PIONEERED turning cars into proper artworks — as opposed to cars merely being described as 鈥渨orks of art,鈥 or 鈥渞olling sculptures,鈥 even if deservedly so in some cases — through its Art Cars. The project that started in 1975, with Alexander Calder鈥檚 ministrations on a BMW 3.0 CSL, has spawned 18 Art Cars to date, the pieces rendered by such greats as Andy Warhol, Roy Lichtenstein, Frank Stella, Robert Rauschenberg, David Hockney, Jeff Koons, as well as by, frankly, dubious choices (Ken Done, Esther Mahlangu?). Jenny Holzer鈥檚 conceptual take on a BMW V12 LMR race car, though, more than makes up for the missteps.
In any case, the Art Cars to this day continue to prop the cars-as-artworks argument, a point the Ayala-owned AC Automotive group recently also bolstered through its own 鈥渁rt car鈥 project.
The company, representing the Honda, Isuzu, KTM and Volkswagen brands in the Philippines, on March 1-4 displayed the vehicle-centric works of four Filipino artists at Art Fair PH. The pieces, according to AC Automotive, are 鈥渞e-imaginations of contemporary automotive architecture by rendering and defining the 鈥榤elding point鈥 of science, art, machine, humanity and technology.鈥
Artists tapped for the project 鈥渞e-imagined鈥 each of the brands: Reg Yuson for Honda, Dan Raralio for Isuzu, Pete Jimenez for KTM, and Art Lozano for Volkswagen.
Mr. Yuson鈥檚 鈥淔ear or Desire鈥 presented Honda as a toy by using a current Honda Civic鈥檚 fascia, hood and grille as a sculpture that mimics a scale model yet to be plucked out of its retaining frames and assembled. AC Automotive said Mr. Yuson鈥檚 Honda piece only mirrors the 鈥渇resh and witty鈥 concepts his sculptures lend to open public spaces.
The 鈥淎bstract out of Concrete鈥 piece by Mr. Raralio embedded Isuzu truck parts in concrete blocks, which, AC Automotive said, put the artist鈥檚 鈥渃reative fingerprint鈥 over his process of 鈥渢raversing the figurative to abstract, classical to modern,鈥 which is 鈥渋nterspersed with subtle word play.鈥
The focus of Mr. Jimenez鈥檚 鈥淩acing Heart鈥 is the signature orange trellis frame that props up a KTM motorcycle. The artist pounded it so it could take the shape of a heart, within which he encased sundry motorcycle parts. It鈥檚 the sculptor鈥檚 鈥渧isual gem of a pun,鈥 according to AC Automotive.
For his part, Mr. Lozano translated his 18-year love affair with the Volkswagen Beetle into a depiction of 鈥淯rban Progress,鈥 a three-dimensional painting that incorporated an actual Beetle hood and parts of other Volkswagen models. This, AC Automotive said, stays true to the manner by which the artist has used the environment around him — Baguio City, mostly — to 鈥渞eflect on his canvas.鈥 鈥淯rban Canvas,鈥 pointed the auto company, 鈥渆vokes the fluid, overwhelming hustle and bustle of human progress in the time of rigid metal.鈥 — BMA


