Universality of Design: The Mazda MX-5, according to Tom Matano
Text by Ulysses Ang Photos by Angel Rivero
THE DAY before its global reveal, the fourth-generation MX-5鈥檚 chief designer, Masashi Nakayama was nervous. While he was confident that his design will be well-received by the public, it had to pass muster with who could be his biggest critic: Tsutomu 鈥淭om鈥 Matano.
Once Mazda鈥檚 chief designer, Matano is one of the fathers of the MX-5 sports car. When the first-generation roadster was introduced at the Chicago Auto Show in 1989, he admits that at the time, they were all sailing in uncharted waters. Yet, similar to how the rotary-engined Cosmos 110S guaranteed Mazda鈥檚 independence in the 1960s, the company knew they had to build the MX-5 — only this time, they didn鈥檛 know if it would sell.
No one knew if the world would be receptive to the idea of a lightweight, two-seater open-top sports car once again. After all, it鈥檚 been close to 30 years since its heyday in the 1960s. Yet, Matano understood its appeal.
鈥淓veryone in the team had a roadster — a Lotus, MG, Alfa Romeo, or what have you,鈥 he recalls. 鈥淢ine always leaked so I never bothered to put the top up. But for all its troubles, it was enjoyable. I always liked how the winter chill hits your face when you drive off, or how the sun hits your skin on a bright day. It was better at waking me up than a cup of coffee.鈥
It鈥檚 this sense of pure, unadulterated driving fun that Matano imbued the MX-5 with, and it鈥檚 for this reason why he says its appeal is universal.
鈥淥ne thing I realized going around the world all these years is that no one sees the MX-5 as merely a 鈥楯apanese sports car鈥,鈥 says Matano. 鈥淚t鈥檚 embraced the world over, whether you鈥檙e in America, Asia, or Europe. It has become part of their culture.鈥
The MX-5鈥檚 universality is the greatest reason why Mazda refuses to mess with the formula — a formula that consists of four basic ingredients: a car that鈥檚 light and compact as possible; a cockpit that seats two with no wasted space; a front-engine, rear-wheel drive platform with a 50/50 weight distribution; and independent suspension all around.
True enough, as the world took in the MX-5 on show stand, Matano already worked on a road map that covered the next 20 years. With that, he insisted on a carefully evolved design that centered on form rather than graphics.
鈥淭he typical Japanese way was to show design through details like grille and headlights,鈥 explains Matano. 鈥淲hat I wanted was to communicate it with form. Even when it was covered up, you know exactly that it鈥檚 an MX-5. And this is something that transcends every generation from the first to the third generation.鈥
When Matano was told that Mazda was pursuing a fourth-generation MX-5 in 2016, it was the first time the car maker was going to write a chapter outside his carefully crafted plan.
鈥淭hey could have done something modern, or they could have gone retro,鈥 says Matano. 鈥淓ither way, I told Nakayama that I wanted to see the car. I told them I don鈥檛 have a good poker face, and the last thing you want people to see is my enthused reaction. So, he obliged and shows me the car. My first reaction then was: Mazda has gotten it right.鈥


