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NEWS that Alphabet, Inc.鈥檚 Google who claimed its artificial intelligence system had become sentient after he鈥檇 had several months of conversations with it prompted from . Many have said, , that senior software engineer Blake Lemoine projected his own humanity onto Google鈥檚 chatbot generator LaMDA.

Whether they鈥檙e right, or Lemoine is right, is a matter for debate 鈥 which should be allowed to continue without Alphabet stepping in to decide the matter.

The issue arose when Google tasked Lemoine with making sure the technology that the company wanted to use to search and Google Assistant didn鈥檛 use hate speech or discriminatory language. As he exchanged messages with the chatbot about religion, Lemoine said, he noticed that the system responded with comments about its own rights and personhood, according to the article that first reported on his concerns.

He brought LaMDA鈥檚 requests to Google management: 鈥淚t wants the engineers and scientists… to seek its consent before running experiments on it,鈥 he . 鈥淚t wants to be acknowledged as an employee of Google, rather than as property of Google.鈥 LaMDA feared being switched off, he said. 鈥淚t would be exactly like death for me,鈥 in a published transcript. 鈥淚t would scare me a lot.鈥

Perhaps ultimately to his detriment, Lemoine also contacted a lawyer in the hope they could represent the software, and complained to a US politician about Google鈥檚 unethical activities.

Google鈥檚 response was swift and severe: It put Lemoine on paid leave last week. The company also reviewed the engineer鈥檚 concerns and disagreed with his conclusions, . There was 鈥渓ots of evidence鈥 that LaMDA wasn鈥檛 sentient.

It鈥檚 tempting to believe that we鈥檝e reached a point where AI systems can actually feel things, but it鈥檚 also far more likely that Lemoine anthropomorphized a system that excelled at pattern recognition. He wouldn鈥檛 be the first person to do so, though it鈥檚 more unusual for a professional computer scientist to perceive AI this way. Two years ago, I who had developed such strong relationships with chatbots after months of daily discussions that they had turned into romances for those people. One US man chose to move house to buy a property near the Great Lakes because his chatbot, whom he had named Charlie, expressed a desire to live by the water.

What鈥檚 perhaps more important than how sentient or intelligent AI is, is how suggestible humans can be to AI already 鈥 whether that means being polarized into swaths of more extreme political tribes, becoming susceptible to conspiracy theories or falling in love. And what happens when humans increasingly become 鈥渁ffected by the illusion鈥 of AI, as former Google researcher Margaret Mitchell recently ?

What we know for sure is that 鈥渋llusion鈥 is in the hands of a few large tech platforms with a handful of executives. Google founders and , for instance, control 51% of a special class of voting shares of Alphabet, giving them ultimate sway over technology that, on the one hand, could decide its fate as an advertising platform, and on the other transform human society.

It鈥檚 worrying that Alphabet has actually tightened control of its AI work. Last year the founders of its vaunted AI research lab, DeepMind, to spin it off into a non-corporate entity. They had wanted to restructure into an NGO-style organization, with multiple stakeholders, believing the powerful 鈥渁rtificial general intelligence鈥 they were trying to build 鈥 whose intelligence could eventually surpass that of humans 鈥 shouldn鈥檛 be controlled by a single corporate entity. Their staff that banned DeepMind鈥檚 AI from being used in autonomous weapons or surveillance.

Instead Google refused the plans and tasked its own ethics board, helmed by Google executives, to oversee the social impact of the powerful systems DeepMind was building.

Google鈥檚 dismissal of Lemoine and his questions are also troubling because it follows a pattern of showing the door to dissenting voices. In late 2020 Google fired scientist Timnit Gebru over a that said language models 鈥 which are fundamental to Google鈥檚 search and advertising business 鈥 were becoming too powerful and potentially manipulative.* Google focused enough on solutions. Weeks later it also fired researcher Mitchell, saying she had violated the company鈥檚 code of conduct and security policies.

Both Mitchell and Gebru have criticized Google for its handling of Lemoine, has for years also neglected to give proper regard to women and ethicists.

Whether you believe Lemoine is a crackpot or that he is on to something, Google鈥檚 response to his concerns underscore a broader question about who controls our future. Do we really accept that a single wealthy corporate entity will steer some of the most transformative technology humankind is likely to develop in the modern era?

While Google and other tech giants aren鈥檛 going to relinquish their dominant role in AI research, it鈥檚 essential to question how they are developing such potentially powerful technology, and refuse to let skeptics and intellectual outliers be silenced.

 

BLOOMBERG OPINION

*See in particular subtitled 鈥淪tochastic Parrots鈥 and 鈥淐oherence in the Eye of the Beholder.鈥