MILAN — Italian fashion house Versace and handbag and accessories maker Furla said they would stop using real fur in their creations, joining a growing list of luxury labels turning their backs on the fur industry.

Fashion houses around the world are bowing to pressure and using alternatives to real fur amid pressure from animal rights groups and changing tastes of younger customers, who are increasingly aware of the environmental issues linked with the clothes they buy.

Donatella Versace, the artistic director and vice-president of Versace, said that she did not want to kill animals to make fashion and that 鈥渋t doesn鈥檛 feel right,鈥 speaking in an interview with The Economist鈥檚 1843 magazine on March 14.

People for the Ethical Treatment of Animals鈥 (PETA) Senior Vice-President Dan Mathews said in an e-mailed statement that it was 鈥渁 major turning point in the campaign for compassionate fashion,鈥 adding that he looked forward to seeing a 鈥渓eather-free Versace next.鈥

Furla on Thursday committed to replacing all fur with faux-fur for both menswear and womenswear starting from its Cruise 2019 collection.

Italian fashion group Gucci, part of Paris-based luxury conglomerate Kering, said in October it would stop using fur in its designs from its spring and summer 2018 collection joining Armani, Hugo Boss, Tommy Hilfiger, Calvin Klein, and multi-brand online luxury retailer Yoox Net-A-Porter.

British designer Stella McCartney has long followed a so-called 鈥渧egetarian鈥 philosophy, shunning not only fur, but also leather and feathers. — Reuters