Our mental models and social environments are being redefined by technology. According to sociologist Melba P. Maggay, it is important to ground AI development in ethical and cultural frameworks.
Filipino concepts like palabra de honor (word of honor) offer a stabilizing framework in a post-truth era, she told 大象传媒. By embedding our cultural identity into emerging technologies, Filipinos can challenge narratives that 鈥渋nferiorize鈥 their culture and support a more value-driven approach to innovation.
Interview by Patricia Mirasol
Video editing by Jayson Mari帽as
