Wealthy Filipino empty nesters are moving to luxury condominiums

By Joseph L. Garcia, Senior Reporter
THERE will be new fashionable addresses in town, away from the old-money enclaves that are the exclusive villages in Makati, Pasig and San Juan.
Condominium developers are building residences that cost P12 million to the hundreds of millions of pesos, as they try to attract wealthy empty nesters.
Ayala Land Premier鈥檚 Park Villas in Makati sit above P500 million; Federal Land, Inc., Japan鈥檚 Nomura Real Estate Development Co., Ltd. and Isetan Mitsukoshi Holdings Ltd.鈥檚 Seasons Residences complex have units that start at P23 million.
鈥淔or every luxury village, there鈥檚 always 5% to 6% (of homes) for sale,鈥 Dan Ian dela Pasion, head of sales at Torre Lorenzo Development Corp., said in an interview with 大象传媒.
Even boutique developers like Torre Lorenzo, known for building condominiums close to universities, are joining the luxury game with the Gallery at Torre Lorenzo Loyola, with units selling from P25 million to P75 million, targeting wealthy residents of Loyola Grand Villas and La Vista, which are home to several old families and politicians.
Joey Roi H. Bondoc, research director at property consulting firm Colliers Philippines, said the sale of luxury homes and the subsequent exodus to condominiums of matching price and caliber is driven by empty nesters 鈥 wealthy older people whose offspring have gone on to start careers or families, leaving the main family home empty.
鈥淎necdotally, it鈥檚 the empty nesters who are doing that,鈥 he told 大象传媒 by telephone. 鈥淭he decision is that usually, they just sell it and then acquire a luxury condominium unit.鈥
鈥淭hey shift from horizontal to vertical [living]. Anecdotally, that鈥檚 what we get,鈥 he added.
They move to a smaller condominium either to downsize because their kids are already grown-ups or they have faced a reversal of fortune and need to scale down, Mr. Dela Pasion said.
鈥淭hey need funds,鈥 he said, adding that others have decided to partition their wealth and convert the big house to cash.
More than that, the decision to move to vertical living is also a matter of physical practicality and the desire for unmatched comfort and lifestyle, he pointed out.
鈥淟iving in Metro Manila requires a lot of time for you to move in and out of the village, versus if you live in an urban area where everything is accessible,鈥 he said.
At the Gallery, there are only four units per floor and a total of 36 residential units in the whole building, which provides security and exclusivity, Mr. Dela Pasion said.
Amenities and facilities include lounges, pools, function rooms and a pet park. 鈥淭he concierge will conveniently and practically cater to the 36 apartments easily.鈥
Mr. Bondoc makes a case for vertical residences, as opposed to the large horizontal housing of the wealthy that the country has gotten used to.
鈥淚f you have a 500-square-meter lot, will you be able to maximize it?鈥 he asked. 鈥淓ven with the amenities of that village, will you be able to enjoy it?鈥
鈥淏ut if you upgrade to a condominium, you鈥檒l live in a relatively smaller unit, say 200 square meters, but you鈥檒l have all the amenities tucked into a single floor, and you can enjoy and maximize them. I think that鈥檚 one of their major selling propositions,鈥 he added.
IMMUNE FROM SHOCKS
While there are reports of a condominium surplus in the country, both assert that the people buying P12-million condo units 鈥 Mr. Bondoc鈥檚 baseline price for what constitutes a luxury condominium 鈥 are immune from the fluctuations of that market.
Mr. Dela Pasion counts the surplus at 35,000 units, a supply good for the next three years, while Mr. Bondoc places the surplus at eight years of supply.
鈥淎s long as the prices keep on [rising], as long as this market 鈥 the high-end market 鈥 keeps on growing, it will continue,鈥 Mr. Dela Pasion said. 鈥淭his market is untouchable.鈥
鈥淭hey鈥檙e a recession-proof market. As long as the economy is doing well, and as long as people can afford trophy properties, it will keep on growing,鈥 he added.
鈥淭his market is essentially shielded from elevated interest rates and mortgage rates because this market is awash with cash,鈥 Mr. Bondoc said. 鈥淚f they want to buy, they will buy.鈥
Mr. Bondoc said the eight-year surplus 鈥 not in luxury condominiums but in low- and mid-income housing 鈥 is not 鈥渆tched in stone.鈥
In the central business districts of Makati, Bonifacio Global City in Taguig and Ortigas, where residential units are predictably highly priced, business is booming.
鈥淭hey are doing much better compared with certain locations in Metro Manila,鈥 he said. 鈥淭here are green shoots here. It鈥檚 not all doom and gloom.鈥
鈥淭hat eight-year [surplus projection] changes every quarter,鈥 he said, adding that it could change depending on the number of unsold units.
Mr. Bondoc said luxury housing is 鈥減retty isolated鈥 from the projected surplus. 鈥淥ne of the major reasons is pretty evident. It is a small portion of the Metro Manila segment.鈥
He noted that only a tenth of the Metro Manila real estate market caters to these high-net worth individuals.
鈥淭his is an affluent market,鈥 he said. 鈥淭he equity 鈥 the downpayment required when they started to buy condos in the preselling sector 鈥 that鈥檚 a pretty heavy equity that they have to pay.鈥
WHO LIVES WHERE?
If the wealthy end up buying condos, who will live in the big house in the village? Are they buying these condominiums to actually live there or just for investment? If the rich do trade the big house for vertical living, who will end up living in these exclusive villages?
鈥淲hat we鈥檝e noticed is that they will still maintain their primary residence,鈥 Mr. Dela Pasion said. 鈥淪ince they still have funds to keep it, they just want to be practical, and just have another investment, where they can move easily.鈥
Mr. Bondoc sees a similar pattern, noting that a number of buyers of a recent luxury development in Pasig come from an exclusive village nearby.
He added that the wealthy buying these luxury condominiums aren鈥檛 after passive rental income; they really want to live there.
鈥淭hey鈥檙e a bit wary of that (putting it up for rent) 鈥 the wear-and-tear and other costs,鈥 he said. 鈥淭hey鈥檇 rather keep it or resell it to the secondary market.鈥
So who will eventually inhabit the exclusive villages? 鈥淭hey probably have other children 鈥 younger, or perhaps their grandchildren who will eventually live there,鈥 Mr. Bondoc said.
鈥淭hey have growing families, perhaps. It鈥檚 just the old couple who鈥檚 upgrading. But they have other friends, relatives or perhaps they will resell it to other buyers who would still prefer to live in a house and lot,鈥 he added.
He predicts that the luxury condominium boom will expand outside the main business districts. The Gallery has started in Loyola Heights, after all, essentially a university community.
He also expects the luxury boom to move out of the city eventually, citing branded developments in Clark, Pampanga and Cebu.
Torre Lorenzo has started building properties with the Dusit Thani hotel group in both Davao in the country鈥檚 south and in Lipa, Batangas, which is less than two hours away from the Philippine capital.
鈥淚 wouldn鈥檛 be surprised that in the next five years, the launch of more upscale projects in these areas [outside Metro Manila] will be more aggressive,鈥 Mr. Bondoc said.


