Canon launches听the听EOS C50听compact cinema camera听priced under P200,000听
Canon Philippines has officially launched its latest EOS C50 camera on Wednesday, priced under P200,000, that promises to be a well-rounded听camera for听filmmakers and听content听creators.听
During the 鈥淣ext Big Scene鈥 launch event, the new model is described to be packed with 7K 60p RAW, 3:2 Open Gate, and Simultaneous Crop Recording, enabling creators to produce multi-format content in one听shot.听
It is officially priced at P189,998 for body only along with an XLR handle.听
“The C50 pushes storytelling beyond familiar boundaries,” Anu Aggarwal, president and chief executive officer (CEO) of Canon marketing Philippine Inc. said during the launch.听
“At Canon, we are all about empowering creators, helping to explore, experiment, and redefine what cinema can become.”听
The camera鈥檚 Simultaneous Crop Recording feature is especially useful for content creators who need to publish in both horizontal and vertical formats, as it allows them to capture both in a single take, JV听Ruanto, Product Manager of Canon Philippines said.听
“This C50 is a camera made for every creator. So even if听you’re听just starting, you just want to explore where you are in the field of video…听we give this camera to you as a gift,” Mr.听Ruanto听said during the launch.听
He also said that the camera is capable of 4K 120fps slow-motion recording, has听dual-base ISO and听shoots听32.5-megapixel stills.听The EOS C50听is听compatible听with Canon鈥檚 RF, EF, and DL lenses.听
During the fireside chat at the event, several filmmakers, including Carlo Obispo and听director Gabby Cantero, also shared that the new Canon EOS C50听allowed听them to be more versatile and efficient during production, due to features like crop recording.听
Canon, a Japanese global brand, was first established in the Philippines in 1996 and has since expanded across Luzon, Visayas, and Mindanao. 鈥 Edg Adrian A. Eva
