My eyeball met with Sam Altman鈥檚 crypto AI scanner

SAM ALTMAN鈥檚 imprimatur has given a new lease of life to cryptocurrency Worldcoin, whose orb-shaped iris scanners 鈥 key to verifying individuals who can then claim free tokens 鈥 are now being pitched as humanity鈥檚 future ID system in a world dominated by artificial intelligence (AI). The hype has certainly been very human: After launching last week, the digital money more than doubled in value before falling as much as 90%.
So far, so crypto. Clearly, there鈥檒l always be some kind of market for speculative tokens lacking intrinsic value. But Worldcoin does have something worth taking a closer look at: , and the apparent willingness of 2 million people and counting to scan their irises in return for鈥 well, what exactly? In a world where our data is regularly hoovered up by web browsers, social-media networks, and smartphone apps, why would people willingly hand sensitive biometrics to Worldcoin and its opaque foundation, based in , especially after ?
I decided to take a look for myself and booked an appointment with a newly arrived Worldcoin orb in Paris鈥 Latin Quarter, where 1960s students once rebelled against the established order. Today, they鈥檙e more likely to relish the chance to work on an AI project like this one. When I step into the hipster-ish cafe where the tell-tale chrome orb is busy scanning one of its first customers on Thursday, I鈥檓 greeted by a Worldcoin operator called Paul, a graduate audio engineer, who鈥檚 doing this as a summer job after finishing his studies.
As Paul runs through the familiar pitch of Worldcoin鈥檚 end goal of proving 鈥減ersonhood鈥 by scanning 8 billion people鈥檚 eyes, in turn generating unique identifiers and using that database to verify access to anything from financial services to universal basic income, I note the company logo on his T-shirt 鈥 a picture of the world combined with the Greek letter 鈥渆psilon鈥 and a circle. It all feels like a bad episode of Star Trek: A utopian vision intended to escape a future of AI machines, but with its own gloomy unintended consequences. Why should we trust this company to manage such a global digital turnstile? How easy will it be for others to 鈥渆nrich鈥 this ID with more of my personal data? And aren鈥檛 Worldcoin鈥檚 early backers 鈥 including the likes of Sam Bankman-Fried and Three Arrows Capital 鈥 best placed to cash out first whatever happens?
Unlike Worldcoin鈥檚 first 鈥field tests鈥 in countries such as Indonesia, which prompted accounts of exploitation and invasion of privacy, I have a hard time believing many French people would willingly peer into a chrome-shaped orb for a few tokens, at least not without asking some tough questions about reports of a black market for those ID codes in territories such as China. After all, this is Western Europe, the land of the GDPR, where people take privacy seriously and where tech regulation comes before tech innovation.
I鈥檓 wrong, it turns out, as a steady line of willing eyeballs mostly belonging to trendy-looking men forms. There鈥檚 little chit-chat 鈥 the aim is to claim one鈥檚 free Worldcoin, and data privacy seems less urgent. One bewildered-looking middle-aged man who finishes his scan asks: 鈥淒o I have to pay?鈥 Seeing his relief at the answer, I point out: 鈥淏ut you already did pay. You gave your iris scan.鈥 I am quickly corrected by Paul, who tells me that the orb deletes the scan 鈥 instead, what鈥檚 transmitted is a unique ID code that proves its owner is a human, but nothing more.
That may be true, but it shows to what extent consent becomes a fuzzy concept when handing over sensitive data, even if it can鈥檛 be traced back to its original owner. Do I really know how my unique ID, based on my biometrics, will be used in the future, or potentially cross-pollinated with other data? Hence why the UK鈥檚 data regulator is taking a closer look 鈥 it told Bloomberg News that users need to be able to withdraw their consent 鈥渨ithout detriment鈥 鈥 and why other European regulators will, too.
It鈥檚 finally my turn to volunteer my eyeball to Worldcoin 鈥 something I probably wouldn鈥檛 do without writing this column in mind. The process takes seconds rather than minutes: The app generates a QR code, the orb scans it, and then I look into its eye for a few seconds. I can鈥檛 hear it speak above the hubbub of the cafe, but I鈥檓 assured that a soothing female voice is guiding me through the whole thing. The Worldcoin vision for the future is of orbs manufactured everywhere, bringing in ID revenue 鈥 again, the kind of dystopian sci-fi concept that Parisian students might once have equated with social order and discipline. Today, tech鈥檚 panopticon is greeted as data-driven, utilitarian 鈥 and of course potentially profitable. One can imagine what the reaction would be if the government tried to roll out its own all-seeing orbs, though.
As I leave, I ask another happy customer, a 37-year-old developer called Jonathan, holding a futuristic-looking monocycle, why he got his iris scanned. He tells me he鈥檚 interested in the project, the aim of verifying human-ness, and in Altman鈥檚 vision. But when I ask him whether he would have done this without free crypto*, he admits he鈥檚 been looking at the price since launch. 鈥淚t鈥檚 starting to look expensive,鈥 he says, 鈥渁nd usually it鈥檚 not a good idea to buy when there鈥檚 buzz.鈥 Getting something for nothing, though, was evidently worth a closer look 鈥 as long as you turn a blind eye to the cost of giving up more of your personal data.
BLOOMBERG OPINION
* I won鈥檛 be applying for my free token.


